Reimagining the way children interact with

Make your child the hero of incredible stories with characters they know and love

about us

Playstories was created with the mission of transforming children into main characters of amazing stories that encourage and stimulate good reading habits early on.

Coming soon to the US, we are already online in Europe (Spain and Portugal) and have consolidated operations in Brazil with more than 8 million kid avatars created. With 300K books sold (under the name Dentro da História), Playstories is listed as one of the most talked about EdTech startups in the world – according to “100 Startups to Watch”.

Playstories was also part of the Endeavor Scale Up 2018 Program as one of the fastest-growing local startups.


Digital Interaction, Physical Experience

A personalized book can make children retain up to 3x new words. See how easy it is:
Select a Character

Select the character they like the most. Choose the story that best fits your child’s age and interests.

Create the avatar

Customize an avatar with your child’s name, skin tone, hair style, eye color, clothes and much more. Your child’s Avatar will play a huge role on every single page of the story!

Realtime preview

Preview your personalized book in real time. Once it looks amazing, add a dedication to make the book even more special.

Receive at home

Every book is printed and sent straight to your door. Your child won't believe their eyes when they see themselves going on adventures with the characters they love =)


Personalizations done


Happy Children


Positive Feedbacks


Average Facebook Rating



Some of the crazy cool stuff that’s happened in the last 2 years!

Fast Growing

Already in 3 countries, Playstories shows great traction since the beginning, partnering with most of the significant global content brands and offering a seamless online experience and creating emotional connections with every child – for life


Massive coverage

Highlighted in media coverage and featured by digital influencers. We are so glad to be recognized as a great company by children, parents and all media players.

Innovation Prizes

2018 most innovative product for Nickelodeon Latin America, from launching Paw Patrol with Playstories.

Top-ranked in major events

Proud to be finalists in some of the largest events and conferences around the world.

Children EdTech Co

Full Stack Publisher

5x ROI during first 2 years with a projected BLANK growth for 2019.

Print on Demand

Zero inventory company. We only produce what we sell. One of the most successful examples of POD in Brazil.


Pixar ©, Disney ©, Nickelodeon, DC Comics ©, Nickelodeon, Cartoon Network and Mattel are just some of the brands behind the characters we work with to create amazing stories that your child gets to be apart of!


With some key angel investors, we could open doors with more big brands and bring even more expertise to the team.


Each department powered by a team of key professionals including former employees of Disney and prestigious IT companies.

Reputed Company
Happy Client

Playstories is customer focused. By intelligently absorbing customer criticism and feedback, Playstories is able to evolve as an effective business, adapting to the needs and trends of the ever changing entertainment and media landscape.


Partnership with the largest children TV networks and brands

A combination of beloved characters with original content are key-factors in creating relevant stories for children and parents across the globe.
Sport´s Fan Personalized Books - With the major Brazilian soccer teams.

Our team

Founders with proven track-records and a 30+ team with international experience.
André Campelo


Flávio Aguiar

Business Development

Diego Moraes

Product & Design Development

Felipe Paniago

CTO | Growth


Get in Touch!

For general information, you can reach us via

For content or licensing purposes, please send a message to​

Playstories Oy

USA: 3280 Peachtree Road NE - Atlanta GA - 30305 Finland: Tallberginkatu 1 00180 HELSINKI